Steve Jobs didn’t hold back when talking about Google and Adobe. That is great. Life is so much more fun when people speak their mind. I remember hearing a story when Sir Steve was asked why mac keyboards where the way they were. He grabbed a PC keyboard and started to rip out “stupid keys” (print screen, F keys, and the like) and swore a lot.
We love to paint with broad black and white brushes these days don’t we? Whenever I hear people talking about Google being “evil” or not…. I sit back and think about how interesting it is that companies become “people”, especially in this country.
It makes sense when you look up Corporation:
Corporations are recognized by the law to have rights and responsibilities like actual people.
That may have been a convenient (and often almost genius) abstraction by lawyers, but it is screwed up. It feels like the times when you use inheritence in a way that isn’t a ISA relationship, but it does kinda make the code nice. We have all done that, until we learned to favor composition. Corporations ISA Person? No. They are composed of them though.
I have been thinking about this ever since the recently surprise court decision the other day that “allows corporations and unions to pour unprecedented amounts of money into elections.”
Lawrence Lessig had some interesting commentary:
The court decision does feel totally wonky to me. Right now, $ has a direct bearing on elections, and allowing multi-nationals (who have the money) to rain it down makes no sense.
My renaissance friend Graham Glass talks about how corporations can be considered a single conscious in his series on “the mind”.
The issue with the vast number of corporations is that they are profit driven entities whose charter is to bring financial reward to shareholders. While you could argue that we as a species are driven by the selfish gene, corporations are driven by profits. Duh. Capitalism.
Google is a company. It is driven by this same goal. Now, there are various paths to a particular goal to make profits. Some companies sell things that kill people (weapons, cigarettes, etc). Others offer medical devices. All companies are not equal. Having spent time at Google, I do feel like the place isn’t just an evil cult. The people that make up the consciousness were very driven strong willed people that cared about the company mission (universal access to information and all that) more than just the $. Sure some folks are focused on that. Also, although the wool could be placed over your eyes, the guys at the top of the chain have their hearts in the right place. While Larry and Sergey are there, decisions will be made that aren’t solely based on profit. They want to create a different kind of legacy and company.
That being said, I think it is quite easy to fall into a trap such as:
If we do something here to block competition, we can make more $ and since we are Good Guys we can do better things with that money!
Google will sometimes do things that could be considered “evil” by some. That is life.
The good news with Google is that their search and ads business deals in a trust economy. It doesn’t take much to switch from Google to Bing. Google knows that. Even though they have some HUGE advantages (technical [data centers, talent], brand, etc) the low barrier to change is huge.
Not all corporations are profit driven
I had the huge pleasure of working for Mozilla, which is a mission based corporation. Wow does that make life different. While you have to sustain yourself, it does mean that you think of the world very differently. You would rather go out in a blaze of glory doing something great for the mission, than just slowly die not doing much. Every choice you make …. you think of the mission.
It was interesting to work there knowing that I actually wouldn’t want Firefox to be a 90% browser. You can fall into the similar trap as above and think:
We are mission based! If we had that domination we would use it for good!
But, not having that power in one hand is even better. Imagine working somewhere thinking “in my wildest dreams, the market would be shared somewhat evenly with the competition.” The Open Web is amazing in that there is NO SINGLE VENDOR. If we are able to keep a decent balance between browsers (and thus the platform as we know it) then we have a balance of powers. Sure, in some ways you can’t move as fast as a dictatorship, but there is a reason we don’t want dictatorships in our government (even if the trains run on time!)
And, this brings me to the Adobe half of the Steve Jobs equation. Flash isn’t dead. HTML5 is slowly going to put a dent into it if we ever get some of the use cases just right (e.g. video), but Adobe has a good penetration and can move at the speed of a dictatorship. The iPhone/iPad combo not shipping Flash will have an interesting dynamic here too, hopefully helping the HTML5 video cause. There is still much more work to be done. Flash and browser plugins have had a long history at forging new paths, and the Web can come in behind them and standardize. May that continue.
I do watch for single-owned platforms such as Flash, Silverlight, or now the Apple platform (even though they do great work on the HTML5 side of the house). I don’t want any of those vendors to have too much power. The thought of a Web that required the use of their technology makes me shudder (we have a piece of that with Flash video). Right now I can turn off those plugins and life moves on. Sure I can’t Hulu or Netflix, but that will change. I would miss some of the Flash sites that my kids use, but they could even be partially ported over to HTML5 these days.
I don’t want to “kill” these other platforms as they offer competition and spur on the industry. I just don’t want any one of them to take over. It may seem like the world would be better if we all just used Macs and iPhones and iPads, but would it? Do you think Steve would be a benevolent dictator?
And thus I find myself torn. I really want to go out and by that iPad……. but when is it “too late”. Surely I have a few years right? I can enjoy the shiny new toy? :)