Every tv show over here seems to have a text-in question, where you can win something.
The questions are ridicously dumb though, such as this:
What is the name for the Japanese delicacy of raw fish?
- Cornish Pasty
Why do they make them so obvious? Because each text message costs money.
TV is already dumb enough, but do you have to keep putting random idiotic question on the screen to make a few bucs. Argh!